5 Reasons Why Brands Are Ghosting You (and How to Fix It)

It can be so frustrating to send out pitches and hear nothing in return. Rest assured, even the most experienced creators get ghosted. It’s bound to happen in an industry that depends on so many different factors.

There are budgets that need to be considered, creative briefs that have to be aligned, and requirements that need to be met in order to successfully collaborate with a brand.

You have to pitch strategically, which requires understanding why brands keep ghosting.

Today, we’re diving into five of the most common reasons you’re getting ghosted and what you can do to prevent it.

We’re giving you the scoop on all things ghosting.

Listen to Episode 159 — Apple | Spotify | YouTube

⏳ TikTok has been given a 75 day extension for a sell off

  • Trump claims there are multiple people interested in buying TikTok in the US and they could reach a deal in the next 30 days.

🤑 Meta releases a new bonus program to lure creators from TikTok

  • It is for creators who are new to Instagram or Facebook and allows creators to make money for content.

  • Creators who are accepted to this program have the chance to earn up to $5,000 in total bonuses during the first 90 days of posting.

  • The bonuses will be calculated “based on an evaluation of your social presence” on other platforms.

⏰ Instagram clarified that they will recommend longer Reels in Explore

  • After conflicting advice in the past couple months, Instagram clarified that since there is a desire for more long-form content, they’ll be recommending longer Reels just like same as it does shorter ones.

📩 Instagram shared three factors that affect the algorithmic results to help creators maximize their reach

  • The three things that matter most for ranking are watch time, likes, and sends.

Previous
Previous

What to Do When a Brand Offers a Gifted Collab

Next
Next

How to Use Data and Analytics to Improve Your Content Strategy