How to Create High-Quality Content That Captivates with Olivia Dixon
In an extremely saturated market of creators, it’s more important than ever to make sure you’re finding a way to stand out. So, how can you as a creator set yourself apart from everyone else out there?
One of the most obvious ways? Within the visual content that you share on your page.
When someone comes to your page, before they read anything, chances are they’re going to SEE what’s on your page. Even after they’ve started to read things, typically it’s the visuals that are causing them to click on a specific photo or video.
Today, we’re here with Olivia Dixon, a self-taught photographer and creator who gets her inspiration from music, poetry, and travel.
Today, we’re diving into how to create the best visual content possible, how you can have a cohesive brand visually, and her best tips for creating the best visuals possible.
Listen to Episode 49— Apple | Spotify
Find this episode’s guest:
Olivia Dixon
Instagram | TikTok
The Social Scoop ⤵️
✈️ Instagram is exploring new options for sharing posts
When you click the Share button, you would see “Add post to your Story”, “Add to a Board” (Create together in a shared space), then people’s profiles that you can hit the “Send” button to send to.
With that send option, it also offers the options to “Schedule Message”, “Send Silently” or “Send While Active” to send while the user you’re sharing it with is active on Instagram
💸 Instagram expands where ads are seen
“We’re introducing more places for people to discover brands and products in Explore and profile.”
“Explore home: the grid that people see when they first arrive on the Explore tab, will now feature ads to reach people in the earliest stages of discovering new content they care about.”
“We are also beginning to test ads in profile feed for non-teen, public profiles, which is the feed experience that people can scroll through after visiting another account’s profile and tapping on a post.”
“As a part of this test, we will experiment with a monetization opportunity that will allow eligible creators to earn extra income from ads displayed in their profile feeds, beginning with select U.S. creators.”
📷 Instagram is testing the ability to reply to question stickers with photos + videos
When you post a question sticker to your Story, people would be able to reply to text, photo, or video.
As the person who posted the question sticker, you can tap a response that someone shared with you to share it in your story - even if it’s a photo/video.
